Why Do We Communicate in Such Complex Ways?

by admin on April 24, 2014


Asked by Amy from Lincolnshire

It is probably because our society and needs are considerably more complex than those of any other living thing on this earth.

Nature is incredibly complex, of course, but animal communication tends to centre on instinctive needs, rather than the complex emotional states, abstract concepts and conflicting desires that ours tend to focus on.

To what extent psychology influences animal behaviour is a (very loaded) question for another time. Factors like species, scenario and the old aphorism of ‘that which you study, you also change’ come prominently into play the further we go down that road, so we’ll save that one for a later date…

Of course, so much of Human communication is predicated not on what is said, but upon what remains unsaid.

This is before we get to the problems presented by lies, personal interpretations and manipulation of established fact. In addition, body language is actually more important than verbal communication and we also ought to consider even seemingly arbitrary things like fashion and the cultivation of our external image as forms of communication.

AND we haven’t even talked about the form and structure of languages yet.

So, yeah, your point is well taken, Human communication IS incredibly complex.

So why is this? Here’s a little piece (taken from CommunicationTheory.org) displaying some of the reasons that we communicate.

1. We communicate to persuade: It means that we want someone to do something and this desire of ours is communicated. The mother patting the child to stop crying, the advertiser displaying a model in a new T-Shirt and the politician haranguing (urging) his audience to vote for him are all having the same objective of persuading, while communicating it differently.

2. We communicate in order to give or provide information: The science teacher demonstrating an experiment, the bank announcing a reduction in interest rates and the finance minister, presenting the budget are all communicating to provide information.

3. We communicate seeking information: A passer by asking you the way to the post-office, the student asking the teacher for some clarification or the investigating policeman making discreet enquiries are all seeking information by using this communication skill.

4.We communicate to express our emotions like courage or fear, joy or sorrow, satisfaction or disappointment with appropriate gestures and words. Some people have unlimited skill to emote, (i.e., to display excessive emotion) to suit the occasion. Our politicians are capable of emoting well, which by itself is a communication skill.

So, our communication needs, the imperatives that lead us to communicate in the first place, are much more complex than hunting, mating or grooming (although we do a lot of that, too, in fact, watch TV or listen to people’s conversations and see how prominent those three concepts are in our lives – the results may surprise you!).

As mammals, our social structures are closer and our relationships with each other are more complex than, say, reptiles, fish or amphibians. In evolutionary terms, a major cause of this is the nursing of live young on a mother’s milk, something which bonds and endears the young to its community.

Psychologically speaking, we are all unconsciously processing (and sending out) an incredibly large and complex set of signals each time we do anything.

A word, spoken aloud, may affect people in different ways. The word ‘cancer’, for example, will likely affect the listener in a way specific to his/her own experience, as well as its denotation/connotation within the parent culture. Context, also, is interesting, if a comedian comes out on stage in a comedy club and says the word ‘cancer’ – some people will laugh, but others will become angry. They will also react that way for different reasons that are individually specific to each of them (one man may laugh because he fears being left out in a crowd, a remnant of growing up in a large family, or being bullied at school. A woman may become angry because her friend has cancer and so on).

With every word, every action and every deed, we mask our fears and insecurities in ways as subtle and baffling as the way we send out tiny beacons containing our hopes and dreams. Why is it that shy people are often desperate not to inform somebody that they find them attractive? Surely that’s not nature’s way?

Overall, our communication is complex because it has evolved that way. At first, it was out of necessity, when we were cold, naked apes living in a hostile world of predation and starvation that needed to group together in order to survive. Then later, it evolved again when we needed to come together in order to build tools, or cities, or when we decided to look to the sky and dream of ways to get there.

Like all primates, we need complex social systems to govern how we interact and communicate with one another; we’ve just taken it a few steps further is all.



If you’re thinking of opening up an online business, one thing you need to focus on above all others is Internet marketing and social media trends. Effective online marketing is more important than ever before. This means it is the perfect time to enter into it. Following is some advice that can assist you in formulating your strategy for Internet marketing.

Signature fields on forums and websites are a great place to advertise your website for free. If you add your link to your forum signature, it will appear at the end of every post you make. It should appear at the bottom of your emails as well. That way, you will be able to generate awareness of your site among your entire group of contacts and also potentially boost your search engine rank. The link should include some interesting text that prompts the viewer to visit your site.

Pay attention to your competitors. Their strategies may help you refine your own, allowing you to better reach your customer base. If you can picture yourself buying from them, they are being successful and you should try to incorporate some of their techniques into your own strategy.

To turn a potential buyer into an actual buyer, guide them to a page that features the product. For example, a video page with a helpful demonstration of the product in action. When it comes to video, also remember that it tends to help with visitor engagement. See this video for Proclean domestic cleaning Glasgow for a good example. Having information like this about the product available will make people feel more comfortable making the purchase. They will feel less pressured to buy something they are unsure of and will appreciate that you cared enough to give them the choice.

You must be aware of what your competition is doing when pursuing internet marketing. There is competition in Internet marketing, no matter how tiny you think your niche is.


Ultimate Car Dock, (from development team AppsOnToast.com) is miles ahead of any other Car dashboard (Car Dock, or Car Home.) Created for driver safety its completely voice controlled, and the voice recognition software is excellent. You can use it completely hands free, which means literally receive and answer text messages without even looking at your phone, never mind touching it. There is no other app on the market that can do this so effectively.

But, that’s not all the Ultimate Car Dock app does. You can answer or reject calls, start navigation, play music, in fact use any of your phones apps – all by voice. There are a total of 5 screens with for a complete capacity of 30 apps. This app is the ultimate (yes really) in Car Dashboard apps !!!

It even has a free online backup for your settings.

I have been looking for an app like this for ages, as it is fully customizable.

Have it running on your phone in the background if you want, through setting compatibility apps. So you can let UCD handle your texts, and calls while you have your app of choice in the foreground.

You can use it on your tablet too as a Car Dashboard. It expands beautiful to fit any tablet screen size, it just blends seamlessly into my car interior as if it’s just meant to be there.

There is a also power saving sleep mode, and a comprehensive help section. Should you have any queries not answered in there, simple email the developer, and they will get straight back to you, fabulous service for something that cost me less than 4 bucks.

To further the recommendations for this app. An IBM software vice president quite recently wrote an article outlining how to turn any car into a smart car. Among the other necessary pieces of equipment, he recommending Ultimate Car Dock as a must have, commending the way it’s specifically designed for driver safety – What a well deserved compliment for the developer.

Bravo Apps on Toast !

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